How should I apply the serum?

Shake it before use, apply it evenly to your skin, then pat lightly until fully absorbed. This is a leave-on serum.

Why can the serum look slightly white while I am applying it?

The emulsifier may create a slight white look during initial application. Continue patting until the serum blends in fully.

Which skin types and concerns is this serum intended for?

It is listed for all skin types, with particular relevance for dehydrated, dull or uneven-looking skin and fine-line concerns. The brand also states that sensitive-skin testing was completed.

Is this serum fragrance-free or scented?

It is not fragrance-free. The formula contains lavender oil, and its scent is described as subtle lavender.

Which ingredients are highlighted for hydration and fine-line care?

Hyaluronic acid is included for hydration support, while adenosine is used for smoother-looking fine-line care. Fermented rice extract is also highlighted for moisturizing, antioxidant and brightening care.

Free standard shipping to eligible countries from €71

HARUHARU WONDER

Black Rice Hyaluronic Anti-Wrinkle Serum

What it is: A light, milky facial serum that hydrates while helping skin look smoother, firmer and brighter.

Hydrates and visibly smooths
Firmer, brighter-looking skin
Light, non-sticky feel
Layers easily with other products

Net weight: 50 ml / 1.7 fl oz

Hydrates and visibly smooths

Firmer, brighter-looking skin

Light, non-sticky feel

Layers easily with other products

Main active: Fermented Rice Extract
Intensity: Supportive

PRODUCT DETAILS

Hello, hydration. This light, milky serum brings together moisture and smoothing care in a texture that feels almost creamy as it glides across your skin. Its light, non-sticky finish that layers easily makes it a comfortable addition to a simple or more layered routine.

The formula hydrates while helping skin look smoother and firmer. It is also designed to support elasticity and soften the appearance of fine lines. With consistent use, it may help your complexion look brighter, smoother and more even, while supporting a stronger-looking skin barrier.

Fermented rice extract is highlighted for moisturizing, antioxidant and brightening care. Hyaluronic acid supports hydration, while adenosine offers ingredient-level support for smoother-looking fine lines. The result is a thoughtful blend for anyone seeking brighter, more even-looking skin with fine-line care. It is listed for all skin types, including sensitive skin, and has a subtle lavender scent from lavender oil. The formula contains 95% natural ingredients and is cruelty-free.

Learn more

GOES WELL WITH

1025 Dokdo Eye Cream€20.88

1025 Dokdo Lotion€13.98

1025 Dokdo Sun Cream€17.98

1025 Dokdo Cream€23.00

100 Reedle Shot Stick Pouch€7.88

1025 Dokdo Cleanser€10.99

1025 Dokdo Sleeping Pack€14.98

1025 Dokdo Pad€18.99

A gentle mix of hydration, smoothing and brightening care for a firmer, more even-looking complexion.

Hydration support
Smoother-looking fine lines
Brighter, more even-looking skin
Stronger-looking barrier

Key Ingredients

A pearly ivory abstract swirl rests on a warm beige seamless surface, lit softly with a gentle grounding shadow.

Fermented Rice Extract

A fermented rice extract that supports moisture and antioxidant care, helping skin feel soft and look bright.

Clear hydrogel spheres and droplets on a pale lilac background.

Hyaluronic Acid

Helps hydrate and visibly plump the skin.

Pleated lavender paper fan with a coral-red edge on a pale blush surface.

Adenosine

A skin-conditioning ingredient commonly used to help skin look smoother and soften the appearance of fine lines.

A softly lit, pale sage translucent sheet arranged in sculptural folds with clear droplets on its surface, set against a warm ivory backdrop.

Phyllostachys Pubescens Shoot Bark Extract

A moso bamboo shoot-bark extract that conditions skin and supports a softer, smoother, more even-looking finish.

Serum bottle staged with dark wood, a textured round disc and scattered grains.

Concerns & Benefits

Your Concerns

1
Dehydration
For skin that could use more hydration without a sticky finish.
2
Fine Lines Wrinkles
For fine lines and skin that looks less smooth or elastic.

How To Use

1Shake the serum before use.
2Apply it evenly to your skin, then pat lightly until fully absorbed. If it looks slightly white at first, continue patting until it blends in fully. Leave it on.

Two tall skincare bottles arranged on a wooden surface beside pale fabric.

Frequently asked questions

What does the serum feel like, and does it leave skin sticky?

It has a light, milky texture that feels almost creamy as it glides over skin. Its immediate finish is described as light and non-sticky, and it layers easily with other products.

Keep learning

Customer reviews

ROUND LAB

1025 Dokdo Eye Cream

Lightweight daily eye care for hydration, brightness and smoother-looking fine lines.

30 ml / 1.01 fl oz€20.88

ROUND LAB

1025 Dokdo Lotion

A lightweight, unscented facial moisturizer with three forms of hyaluronic acid for lasting moisture without stickiness.

200 ml€13.98

ROUND LAB

1025 Dokdo Sun Cream

SPF 50+ PA++++ protection in a lightweight, no-white-cast lotion.

50 ml€17.98

ROUND LAB

1025 Dokdo Cream

A rich, unscented balm moisturizer for lasting hydration and a soft, cushioned feel.

80 ml€23.00

VT COSMETICS

100 Reedle Shot Stick Pouch

A travel-size evening booster for smoother-feeling, more refined-looking skin.

2 mL × 10€7.88

ROUND LAB

1025 Dokdo Cleanser

Creamy, slightly acidic foam for a comfortable cleanse

150 ml€10.99

ROUND LAB

1025 Dokdo Sleeping Pack

A lightweight, unscented overnight gel for hydration and smoother-feeling skin.

100 ml€14.98

ROUND LAB

1025 Dokdo Pad

Two-sided toner care for tidier texture and balanced moisture.

70 pads / 120 g€18.99

HARUHARU WONDER Black Rice Hyaluronic Serum | Sleepy Hello

HARUHARU WONDER

Black Rice Hyaluronic Anti-Wrinkle Serum

What it is: A light, milky facial serum that hydrates while helping skin look smoother, firmer and brighter.

Hydrates and visibly smooths
Firmer, brighter-looking skin
Light, non-sticky feel
Layers easily with other products

Net weight: 50 ml / 1.7 fl oz

Hydrates and visibly smooths

Firmer, brighter-looking skin

Light, non-sticky feel

Layers easily with other products

Main active: Fermented Rice Extract
Intensity: Supportive

PRODUCT DETAILS

Learn more

GOES WELL WITH

1025 Dokdo Eye Cream€20.88

1025 Dokdo Lotion€13.98

1025 Dokdo Sun Cream€17.98

1025 Dokdo Cream€23.00

100 Reedle Shot Stick Pouch€7.88

1025 Dokdo Cleanser€10.99

1025 Dokdo Sleeping Pack€14.98

1025 Dokdo Pad€18.99

A gentle mix of hydration, smoothing and brightening care for a firmer, more even-looking complexion.

Hydration support
Smoother-looking fine lines
Brighter, more even-looking skin
Stronger-looking barrier