What does the serum look and feel like on the skin?

It is a yellow, dense and concentrated serum that adheres closely to the skin. It feels richly moisturizing while absorbing quickly.

When and how should I apply it in my routine?

After cleansing and toning, apply a moderate amount evenly to your skin, then gently pat until absorbed.

How much niacinamide and tranexamic acid does it contain?

The formula contains 10% niacinamide and 3% tranexamic acid.

Has this serum undergone irritation testing on sensitive skin?

Yes. ABIB reports completion of a primary irritation test involving 30 people with sensitive skin. Individual responses can vary.

What kind of dispenser does the bottle use?

It uses an airless pump designed to minimize contact with air, help protect ingredient stability and dispense the formula cleanly through the last portion.

How should I store the serum, and can its color change?

Keep it in a cool place away from direct sunlight and prolonged high or low temperatures. Its yellow color may deepen after extended storage at high temperature.

Free US Express shipping from $79

ABIB

Bright Force Serum 13.0 Pump

What it is: A facial serum for more even-looking tone and visible dark spots, presented in an airless pump.

More even-looking tone
Focused visible dark-spot care
Rich moisture with quick absorption
Airless pump helps protect formula stability

Net weight: 30 ml

Bright Force Serum 13.0 Pump

30ml ·$18.99 USD

More even-looking tone

Focused visible dark-spot care

Rich moisture with quick absorption

Airless pump helps protect formula stability

Main active: Niacinamide
Intensity: Standard

PRODUCT DETAILS

Hello, brighter-looking tone. Bright Force Serum 13.0 Pump is made for uneven-looking tone and visible dark spots, including residual pigmentation marks. Its 10% niacinamide supports a more balanced, clearer-looking complexion, while 3% tranexamic acid helps reduce the look of stubborn pigmentation. Together, they give this serum a clear purpose: more even-looking tone.

The yellow serum has a dense, concentrated texture that adheres closely to your skin. Even with its rich moisture, it absorbs quickly, giving you a richly moisturizing feel with quick absorption. Panthenol, beta-glucan and tocopherol round out the formula, supporting a softer, more comfortable feel after tone care.

The airless pump minimizes contact with air to help protect ingredient stability and dispense the serum cleanly through the last portion. It is a small, thoughtful detail for keeping daily use neat and simple.

Learn more

GOES WELL WITH

AC Fighting AHA BHA PHA Toner$9.99 USD

1025 Dokdo Sleeping Pack$15.99 USD

2X TGG Care Hyaluronic HydroMask$19.99 USD

100 Reedle Shot Stick Pouch$8.09 USD

1025 Dokdo Cream$24.99 USD

1025 Dokdo Pad$20.99 USD

5 PDRN B5 Vital Soothing Toner$15.99 USD

5 PDRN Hyaluronic Acid Vital Hydrating Hydrogel Mask$12.99 USD

Focused tone care meets rich moisture, quick absorption and a softer, more comfortable feel.

More even-looking tone
Focused dark-spot care
Clearer, smoother-looking skin
Moisturized, comfortable feel

Key Ingredients

Niacinamide

Helps visibly brighten uneven tone and support the skin barrier.

An ivory abstract form with soft, flowing folds rests on a dusty rose seamless surface, casting a gentle studio shadow.

Tranexamic Acid

May gradually improve the look of uneven tone in some leave-on formulas; the evidence is formula-specific and sun protection still matters.

Translucent ivory sculptural folds with glossy highlights and small clear droplets on a warm cream studio surface.

Alpha-Arbutin

A defined hydroquinone glucoside with emerging formula-specific evidence for more even-looking tone—not the same ingredient as Arbutin or hydroquinone.

Seven dry amber, apricot, lavender and celadon relief rays spread diagonally across one warm-ivory matte plaster surface beside a tiny coral point.

Vitamin C

An antioxidant ingredient family that can help brighten uneven-looking tone and soften visible dullness.

Panthenol

Pro-vitamin B5 that helps skin hold moisture and feel softer and more comfortable.

Real Results

13.6%Improvement in surface pigmentation after four weeks¹
14.3%Improvement in measured melanin-mark appearance after four weeks¹
12.9%Improvement in skin-tone appearance after four weeks¹
7.1%Improvement in measured pigmentation within the skin's outermost layer after four weeks¹

View all 12 real results

Golden-yellow rectangular pump bottle centered on a pale gray background.

Concerns & Benefits

Your Concerns

1
Uneven Skin Tone
For a complexion that looks uneven and could use a more balanced appearance.
2
Dark Spots Hyperpigmentation
For visible dark spots and residual pigmentation marks that linger.

How To Use

1After cleansing and toning, apply a moderate amount evenly to your skin.
2Gently pat until absorbed.

Frequently asked questions

What skin concerns is this serum designed to address?

It is designed for uneven-looking tone and the visible appearance of dark spots and residual pigmentation marks. Its niacinamide and tranexamic acid support a clearer, more even-looking complexion.

Customer reviews

Frequently Bought Together

Buy these products together

This itemBright Force Serum 13.0 Pump$18.99 USD

AC Fighting AHA BHA PHA Toner$9.99 USD

1025 Dokdo Sleeping Pack$15.99 USD

Total price: $44.97 USD

This itemBright Force Serum 13.0 Pump$18.99 USD

AC Fighting AHA BHA PHA Toner$9.99 USD

1025 Dokdo Sleeping Pack$15.99 USD

Total price: $44.97 USD

TIAM

AC Fighting AHA BHA PHA Toner

Triple-acid exfoliation with moisture support for a clearer, more even-looking tone.

180 ml$9.99 USD

ROUND LAB

1025 Dokdo Sleeping Pack

A lightweight, unscented overnight gel for hydration and smoother-feeling skin.

100 ml$15.99 USD

PO:DL

2X TGG Care Hyaluronic HydroMask

Cooling, close-fitting hydrogel care for thirsty-looking skin and a supple, luminous finish.

42 g each × 4 masks$19.99 USD

VT COSMETICS

100 Reedle Shot Stick Pouch

A travel-size evening booster for smoother-feeling, more refined-looking skin.

2 mL × 10$8.09 USD

ROUND LAB

1025 Dokdo Cream

A rich, unscented balm moisturizer for lasting hydration and a soft, cushioned feel.

80 ml$24.99 USD

ROUND LAB

1025 Dokdo Pad

Two-sided toner care for tidier texture and balanced moisture.

70 pads / 120 g$20.99 USD

COSRX

5 PDRN B5 Vital Soothing Toner

Lightweight daily hydration for dry, sensitive or dull-looking skin

280 mL$15.99 USD

COSRX

5 PDRN Hyaluronic Acid Vital Hydrating Hydrogel Mask

Close-fitting hydrogel care for deep hydration, a radiant look and firmer-looking skin.

3 masks, 34 g (1.19 oz.) each$12.99 USD

ABIB Bright Force Serum 13.0 Pump | Sleepy Hello

ABIB

Bright Force Serum 13.0 Pump

What it is: A facial serum for more even-looking tone and visible dark spots, presented in an airless pump.

More even-looking tone
Focused visible dark-spot care
Rich moisture with quick absorption
Airless pump helps protect formula stability

Net weight: 30 ml

Bright Force Serum 13.0 Pump

30ml ·$18.99 USD

More even-looking tone

Focused visible dark-spot care

Rich moisture with quick absorption

Airless pump helps protect formula stability

Main active: Niacinamide
Intensity: Standard

PRODUCT DETAILS

Learn more

GOES WELL WITH

AC Fighting AHA BHA PHA Toner$9.99 USD

1025 Dokdo Sleeping Pack$15.99 USD

2X TGG Care Hyaluronic HydroMask$19.99 USD

100 Reedle Shot Stick Pouch$8.09 USD

1025 Dokdo Cream$24.99 USD

1025 Dokdo Pad$20.99 USD

5 PDRN B5 Vital Soothing Toner$15.99 USD

5 PDRN Hyaluronic Acid Vital Hydrating Hydrogel Mask$12.99 USD

Focused tone care meets rich moisture, quick absorption and a softer, more comfortable feel.

More even-looking tone
Focused dark-spot care
Clearer, smoother-looking skin
Moisturized, comfortable feel

Key Ingredients

Real Results

13.6%Improvement in surface pigmentation after four weeks¹
14.3%Improvement in measured melanin-mark appearance after four weeks¹
12.9%Improvement in skin-tone appearance after four weeks¹
7.1%Improvement in measured pigmentation within the skin's outermost layer after four weeks¹

View all 12 real results

Concerns & Benefits

Your Concerns

1
Uneven Skin Tone
For a complexion that looks uneven and could use a more balanced appearance.
2
Dark Spots Hyperpigmentation
For visible dark spots and residual pigmentation marks that linger.

How To Use

1After cleansing and toning, apply a moderate amount evenly to your skin.
2Gently pat until absorbed.

Frequently asked questions

What skin concerns is this serum designed to address?

It is designed for uneven-looking tone and the visible appearance of dark spots and residual pigmentation marks. Its niacinamide and tranexamic acid support a clearer, more even-looking complexion.

Customer reviews

Frequently Bought Together

Buy these products together

This itemBright Force Serum 13.0 Pump$18.99 USD

AC Fighting AHA BHA PHA Toner$9.99 USD

1025 Dokdo Sleeping Pack$15.99 USD

Total price: $44.97 USD

This itemBright Force Serum 13.0 Pump$18.99 USD

AC Fighting AHA BHA PHA Toner$9.99 USD

1025 Dokdo Sleeping Pack$15.99 USD

Total price: $44.97 USD

TIAM

AC Fighting AHA BHA PHA Toner

Triple-acid exfoliation with moisture support for a clearer, more even-looking tone.

180 ml$9.99 USD

ROUND LAB

1025 Dokdo Sleeping Pack

A lightweight, unscented overnight gel for hydration and smoother-feeling skin.

100 ml$15.99 USD

PO:DL

2X TGG Care Hyaluronic HydroMask

Cooling, close-fitting hydrogel care for thirsty-looking skin and a supple, luminous finish.

42 g each × 4 masks$19.99 USD

VT COSMETICS

100 Reedle Shot Stick Pouch

A travel-size evening booster for smoother-feeling, more refined-looking skin.

2 mL × 10$8.09 USD

ROUND LAB

1025 Dokdo Cream

A rich, unscented balm moisturizer for lasting hydration and a soft, cushioned feel.

80 ml$24.99 USD

ROUND LAB

1025 Dokdo Pad

Two-sided toner care for tidier texture and balanced moisture.

70 pads / 120 g$20.99 USD

COSRX

5 PDRN B5 Vital Soothing Toner

Lightweight daily hydration for dry, sensitive or dull-looking skin

280 mL$15.99 USD

COSRX

5 PDRN Hyaluronic Acid Vital Hydrating Hydrogel Mask

Close-fitting hydrogel care for deep hydration, a radiant look and firmer-looking skin.

3 masks, 34 g (1.19 oz.) each$12.99 USD

Key Ingredients

Real Results

Concerns & Benefits

Your Concerns

How To Use

Frequently asked questions

Customer reviews

Frequently Bought Together

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Key Ingredients

Real Results

Concerns & Benefits

Your Concerns

How To Use

Frequently asked questions

Customer reviews

Frequently Bought Together

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