Is this a serum or a moisturizer?

It's a face moisturizer with orange capsules suspended in clear gel. Use it at the final step of your skincare routine.

What is the texture and finish like?

It has a lightweight, melting gel-cream texture that provides hydration and leaves a clear, luminous-looking glow.

Can I adjust the capsule-to-gel ratio?

Yes. Mix proportionally more gel for a lighter feel or more capsule for greater moisturization and elasticity care.

When should I apply it?

Apply it after serum at the final step of your skincare routine. It can be used morning and evening.

Which skin types is it intended for?

It's intended for all skin types. You can adjust the capsule-to-gel ratio when you want a lighter or more moisturizing feel.

Which visible concerns does it target?

The formula is designed to visibly brighten dull-looking skin, improve the appearance of dark spots and support a more radiant complexion while providing hydration.

Does “99% pure Vitamin C” mean the finished cream is 99% Vitamin C?

No. The statement refers to the purity of the Vitamin C input, not its concentration in the finished cream. The published formula lists the individual Vitamin C forms at much lower amounts.